2017 Coaches Challenge


Coaches: Are your athletes BUILT WITH CHOCOLATE MILK? Show us how for a chance to win one of five $1,000 grants to help fund athletic equipment, team uniforms, team travel or facility improvements.

There will be multiple chances to win this year. Our spring entry submission period has closed and voting is under way! Stay tuned to find out how you can enter for a chance to win this fall.

How it works

From February 22, 2017 through May 12, 2017, show us how your athletes are BUILT WITH CHOCOLATE MILK.*

After input from our celebrity judges – gold medal swimmers Jessica Hardy and Tyler Clary; and two-time head athletic trainer for National Swimming Team Keenan Robinson – the public voting period begins! From May 29, 2017 to June 12, 2017, voting for our finalists is ON: Gather your friends, family, teammates and coworkers to vote for their favorite entries! The five entries with the most votes will each win $1,000 recovery grants.

See Official Rules for details.

*Please note that for any entries featuring athletes under the age of 18 to be eligible, they must be accompanied by minor consent forms from each athlete’s parents. You can download the form on MilkPEP.org or by clicking here.